The data controller responsible for processing of your personal data is:
Corporate identification number: 556999-8841
302 41 Halmstad
What personal information do we collect, and from where?
When you are in contact with us (for example when making a purchase, filling out forms or visiting the website), we collect personal data about you. The information we collect may consist of your name, social security number, address, e-mail address and telephone number, purchase, order and usage history, IP address and information that you provide to our customer service.
We collect your address from the population register or you may enter it yourself on our website.
Why we process your personal data
We process your personal data for the following purposes and based on the following legal grounds:
We process personal data in order to process orders and send you notifications about delivery status. This processing is necessary so that we can fulfil our agreement with you.
We process personal data in order to provide services to customers, such as responding to questions, complaints and warranty issues.
This processing takes place in order to provide you with customer services, which is our legitimate interest, and to fulfil our legal obligations relating to complaints and warranty issues.
We process personal data in order to distribute offers and marketing by e-mail, post and text message. This processing may include profiling.
Processing takes place with your consent to direct marketing or for our legitimate interest in distributing direct marketing.
We process personal data to enable participation in competitions that we organize. This processing takes place for our legitimate interest in administering competitions that people take part in.
Improvement and development
We process personal data in order to improve and develop our services, products and technical systems.
This processing takes place to meet our legitimate interest to update, improve and develop services, products and technical systems.
Fulfilment of legal obligations
We process personal data in order to comply with relevant laws, for example laws relating to accounting, taxes or product safety. This processing takes place in order to meet our legal obligations.
Prevention of abuse and crime.
We process personal data to prevent the misuse of our services and to prevent crime, such as fraud.
This processing takes place to meet our legitimate interest in restricting and preventing the misuse and illegal use of our services.
Sharing of personal data
We may share personal data with others but only when permitted by law. For example, we may share personal data with authorities, other companies in the group, logistics companies, marketing companies or other suppliers. We have signed data assistant agreements with suppliers that handle personal data on our behalf.
Purchases and order history are saved for as long as we are obliged to do so to comply with legal requirements.
Length of time personal data is saved
Customer service information related to purchases and complaints is saved in accordance with legal requirements. Communications with our customer service that we are not obliged to save in order to comply with legal requirements are deleted after six months.
Information for marketing is saved until you request to no longer receive marketing material or when you have been inactive for three years.
Data that is needed for the prevention of misuse and crime is stored for as long as we need it to prevent or report crime (such as fraud).
We will respond to your request regarding any of your rights as soon as possible, but within one month at the latest.
You have the right of access to information about how we process your personal data, as well as a copy of your personal data.
You can request that incorrect or incomplete data is rectified.
You have the right to erasure of your personal data in the following cases:
– The personal data is no longer needed for the purposes for which it was collected or processed;
– You have withdrawn your consent to the processing of personal data and there is no other legal basis for such processing;
– You have objected to the processing of personal data that has taken place on the basis of our legitimate interest and your interest takes greater precedence;
– We have processed the personal data in an illegal way;
– Personal data must be deleted in order to fulfil a legal obligation.
Restriction of processing
You have the right to request that the processing of your personal data be restricted in the following cases:
– You contest the accuracy of the personal data, for a period of time that gives us the opportunity to check whether the personal data is correct;
– We have processed the personal data in an illegal manner and you oppose the deletion of the personal data and instead request that its use be restricted;
– You need the personal data in order to establish, assert or defend legal claims, but we no longer need the personal data for the purposes for which it was processed;
– You have objected to the processing of your personal data and we take a certain period of time to assess whose legitimate interest takes precedence.
Objection to processing
You have the right to object to such processing of your personal data that we process due to a legitimate interest. In this case processing stops if we do not have a legitimate interest that takes precedence over your interests or if we have to continue processing in order to safeguard legal claims.
Objection to direct marketing
You have the right to object to the processing of personal data for direct marketing. You can object to direct marketing by contacting customer service. If you have made such an objection, we will stop processing your personal data for direct marketing.
You have the right to receive the personal data that you have provided to us and which we process automatically with your consent or according to an agreement with you, in a structured, commonly used and machine-readable format.
If you are dissatisfied with the way we process your personal data, you can contact us or submit a complaint to a supervisory authority.
Put briefly, it works like this: All information that needs to be retained between page loads must be linked to a specific user in some way. This is done by storing a unique key in a user’s browser. When the user loads a new page, the key is sent to the page and this lets us know if the user is logged in, whether anything has been added to the shopping cart, and so on.
If you do not accept cookies in your browser, several of the functions on websites will not work. This is because the site will think that there is a new visitor with each page load.
If you do not accept cookies, your browser can be set so that you automatically refuse to store cookies, or are informed every time a website requests to store a cookie. Previously stored cookies can also be deleted through the browser. See your browser’s help pages for more information.
Google will use this information to evaluate your use of the website, compile reports of website activity and provide other services related to website activity and use of the internet.
If you do not want your site visits to appear in Google Analytics statistics, you can install an extension in your browser by following this link: https://tools.google.com/dlpage/gaoptout
You can contacts us through firstname.lastname@example.org
Version 1.1 2018-05-24